Tank Design

The ICT Centre strives to make digital learning more effective in schools, thereby increasing the quality and value of education in general. The centre is a dynamic and future-oriented organisation, and they needed a new visual identity to reflect this. The identity works on different levels, addressing the need for breadth in their outward communication to a wide range of target audiences.

The website communicates the centre’s work and highlights the high levels of competence in the organisation. Optimal user experience was prioritised and there are many routes into the content. All content is marked with themes, target audiences and content type, and also related to projects and employees. Clean design and legible typography strengthens usability and the use of crisp, clean colour represents a modern organisation with wide-ranging appeal.

See more at www.iktsenteret.no. Developed by Ramsalt.

Tank has designed a new visual identity from one of Norway’s largest and most international corporate law firms – their offices are in Oslo, Bergen, London, Singapore, Shanghai and Kobe. This complex and multi-faceted job has finally come to fruition through a complete visual identity programme which covers everything from logo development to a client magazine and signage programme. The website will be launched early next year, using the latest web technologies.

On Tuesday 14th of June His Royal Highness Crown Prince Haakon opened “FOREST EUROPE – Ministerial Conference on the Protection of Forests in Europe” in Oslo. Representatives and ministers from 46 countries gathered to ensure effective management of Europe’s forests.

Tank developed the visual identity and the majority of conference materials. The identity symbolises trees and forests, and also network-building and diversity.

Abelia is NHO’s business association of knowledge-based and technology-based enterprises. To mark their 10th birthday as an organisation Abelia commissioned a new visual identity and website, asserting their position as the central source and voice for debate within Norway’s commercial knowledge base.

We based the logotype on a logical rhythm derived from simple geometric shapes. The colour palette signifies modernity and technology through consistent use of blue, signal yellow and grey. We re-used lines and circles from the logotype as supporting graphic elements, strengthening the idea of using individual elements to construct a whole.

The result is a simple and clear visual identity which reflects Abelia’s sobriety and professional competence.

Graphic identity for Arctic Philharmonic Orchestra.

Norsk Jordforbedring AS (Norwegian Earth Improvement Ltd.) are specialists in waste management and the conversion of by-products into products for the green sector. The company needed both an identity and a name which could represent all areas of their activities and also be suitable for international marketing. Tank wanted to develop a name and identity to represent a company with great specialist knowledge and drive to innovate, and whose vision is “a living earth”.

We chose to give Høst a powerful, confident and stylish look, with clear contrast between masculine typography and an organic leaf. Both the name and the visual form were inspired by natural cycles and regeneration. We have also developed a the company’s strapline which is “verdien i avfall” (“valuable waste” for the international market), which can either stand alone or be read as an extension of the name, “Høst valuable waste”.

From now on, autumn will be green.

Cappelen Damm Undervisning are Norway’s largest educational publisher and their catalogue contains a wide range of teaching materials spanning from infant school to university. After Cappelen and Damm merged the resulting education sector needed a new identity. The identity consists of a broad colour palette, typographic guidelines and a rich supporting graphic element, based on the idea of an endless source of knowledge. The identity addresses Cappelen Damm’s varying communication needs, and is flexible enough to be developed further in the future to keep the brand fresh year after year.

For our annual sponsored project this year Tank chose to work with the new organisation BAR, Barn av rusmisbrukere (called Children of drug abusers in English). BAR is a support organisation for anyone who has grown up with parents or guardians who are drug abusers. We have created a new identity and are now working on the website which should be launched in the new year: www.barweb.no. In the meantime BAR can be followed on twitter: http://twitter.com/barnavrus.

Tank was asked to develop the IT Fornebu identity in line with new plans to expand the company. We retained the logotype (designed by Halvor Bodin), introduced a new colour palette and new typography, and delivered new brand guidelines. We also designed supporting illustrations, based on details from the well-known Kai Fjell paintings in the old departures lounge at Fornebu. Motives such as Hugin and Munin (ravens owned by the Norse god Odin), small buildings and boat-like vessels were reconstructed and modernised to work alongside the other elements in the new brand identity.

The brief: to create an identity for the European Wergeland Centre, a newly-established resource centre dedicated to training in the areas of intercultural understanding, human rights and democratic citizenship. The centre was established by the European Council. The solution: A colourful, timeless and brave identity which gives a general and representative impression of the centre’s values and activities.The result: very well received internally at the European Council and has already been applied to many things.